The 6 most popular 2D barcode formats for use in mobile integrated media solutions / strategies

How to choose the best 2D barcode for the job

Which 2D barcode is right for you?

When deciding which type of 2D barcode will give your mobile campaign the greatest chance of being accessed and experienced, always consider factors like the size of the code, the code's density and the type of medium (substrate) the code will be printed on. PRINT2D offers six distinct 2D barcode formats, including brands as mobile triggers, because each format has its' own benefits. To learn more, please see our 2D Barcode Format Reference Chart at the bottom of this page.

Need some advice?

Have a question or just need some help? Who better to speak to than Philip Warbasse? - the QR Code designer behind HBO's True Blood, TRON Legacy, IRON MAN II and many more. Please call +1 424.229.1404 M-F (9AM to 5PM PST) and tell Phil what your print-to-digital goals are - he'll tell you which code(s) will work best and why.

Open Source 2D barcodes

Two of the six 2D barcode formats offered by PRINT2D - QR Codes® and Data Matrix codes - are open source. Between these two giants, you'll have little trouble meeting the demands of almost any 2D barcode campaign.

Proprietary 2D barcodes

Some of the codes we offer including MS Tag, EZ Code, WiMO Markers are the intellectual property of Microsoft®, Scanlife® and WiMO® respectively. Proprietary codes can offer advantages, though additional fees may apply. Please consult PRINT2D to learn more about the benefits of these optional 2D code formats.

Digital watermarking and brands as mobile triggers

Making use of digital watermarks and brands as mobile triggers will only become more prevalent as advertisers continue to look for unique and effective ways to stand out. PRINT2D creates digital watermarks from images and brands. Learn more about our digital watermarking services.

 

Source: http://www.print2d.com/dt/services_barcodes_formats.shtml